1. Introduction
This Privacy Policy (hereinafter referred to as the “Policy”) outlines how Alpine Trade LLC (hereinafter referred to as the “Company”) collects, uses, stores, processes, discloses, and protects the personal information of users (hereinafter referred to as “Users”) who access or use the Company’s website (hereinafter referred to as the “Website”) and related services.
By accessing, browsing, or using the Website and services, you acknowledge that you have read, understood, and agreed to the collection and use of your personal information in accordance with this Policy and the Website Terms and Conditions. If you do not agree to this Policy, please immediately cease accessing or using the Website and services.
The Company reserves the right to modify this Policy from time to time. Modified versions will be posted on the Website with an updated effective date. Your continued use of the Website and services after the modification constitutes acceptance of the revised Policy.
2. Definitions of Personal Information
“Personal Information” refers to any information relating to an identified or identifiable natural person, including but not limited to:
- Basic personal information: Name, date of birth, gender, contact information (phone number, email address, postal address, etc.);
- Account information: Username, password (encrypted), account registration and login records;
- Transaction information: Order details, payment records, shipping information, purchase history;
- Usage information: Browsing history, search records, access time, device information (device model, operating system, IP address, browser type, etc.);
- Other information provided by Users voluntarily (such as feedback, survey responses, etc.).
3. Collection of Personal Information
3.1 Active Collection
The Company may collect Personal Information that Users actively provide when using the Website and services, including but not limited to:
- Information provided during account registration (such as name, email address, phone number, password);
- Information provided when placing orders (such as shipping address, recipient name, contact phone number, payment information);
- Information provided when participating in surveys, promotions, or submitting feedback;
- Information uploaded or shared by Users through the Website (such as profile pictures, comments, etc.).
3.2 Passive Collection
When Users access or use the Website and services, the Company may automatically collect certain Usage Information through cookies, web beacons, and other technical tools, including but not limited to:
- Device information (device model, operating system version, browser type and version, IP address);
- Browsing behavior (pages visited, duration of stay, click-through links, search keywords);
- Access logs (access time, access frequency, network status, etc.).
Users have the right to disable cookies through browser settings, but this may affect the normal use of certain functions of the Website.
3.3 Third-Party Collection
The Company does not actively collect Personal Information from third parties without Users’ consent. If it is necessary to obtain Personal Information from third parties (such as payment service providers, logistics partners) to provide services, the Company will ensure that the third party has obtained legal authorization from Users and will conduct strict review of the legality of the information source.
4. Use of Personal Information
The Company will only use Personal Information for the following legitimate purposes and within the scope permitted by laws and regulations:
- To provide and maintain the Website and services (such as account management, order processing, shipping arrangements, payment verification);
- To improve and optimize the Website and services (such as analyzing user behavior, optimizing user experience, developing new functions);
- To send transaction-related notifications (such as order confirmation, shipping updates, refund notices);
- To provide personalized services and recommendations (based on user preferences and purchase history);
- To handle user inquiries, complaints, and feedback;
- To conduct security management (such as preventing fraud, protecting account security, detecting and handling illegal activities);
- To comply with legal obligations (such as responding to legal inquiries, fulfilling court orders, etc.);
- Other purposes explicitly stated to Users and obtained their consent.
5. Storage and Protection of Personal Information
5.1 Storage Period
The Company will store Users’ Personal Information for the period necessary to achieve the purposes stated in this Policy, or as required by applicable laws and regulations. After the storage period expires, the Company will securely delete or anonymize the Personal Information.
5.2 Storage Location
The Company will store Personal Information within the territory of the People’s Republic of China. If it is necessary to transfer Personal Information overseas due to business needs, the Company will comply with relevant Chinese laws and regulations and take appropriate security measures to ensure the protection of Personal Information.
5.3 Security Measures
The Company adopts industry-standard security technologies and management systems to protect Personal Information from unauthorized access, use, disclosure, modification, damage, or loss, including but not limited to:
- Encryption of sensitive information (such as passwords, payment information) during transmission and storage;
- Setting up access control mechanisms to limit personnel’s access to Personal Information;
- Regular security audits, vulnerability scans, and employee security training;
- Establishing emergency response plans for data security incidents.
Despite the above measures, Users should be aware that no data transmission or storage method is 100% secure. The Company will do its utmost to protect Personal Information, but shall not be liable for any loss caused by unauthorized access due to factors beyond its reasonable control.
6. Disclosure and Sharing of Personal Information
6.1 Prohibition of Unauthorized Disclosure
The Company will not disclose or share Users’ Personal Information with any third party without Users’ prior consent, except as otherwise specified in this Policy.
6.2 Permissible Disclosure and Sharing
The Company may disclose or share Personal Information in the following circumstances:
- With Users’ explicit consent;
- With service providers who assist the Company in providing services (such as payment processors, logistics companies, technical support providers), provided that such service providers are obligated to protect Personal Information and only use it for the purposes of providing the agreed services;
- In accordance with legal requirements (such as responding to subpoenas, court orders, or government inquiries);
- To protect the legitimate rights and interests of the Company, Users, or third parties (such as preventing fraud, handling disputes, protecting personal safety);
- In the event of a merger, acquisition, restructuring, or sale of all or part of the Company’s assets, Personal Information may be transferred as part of the transaction, and the acquirer will be bound by this Policy;
- Anonymized or aggregated information that cannot identify individual Users (such information is not subject to this Policy).
7. Users’ Rights Regarding Personal Information
In accordance with applicable laws and regulations, Users have the following rights regarding their Personal Information:
- Right to access: To request access to their Personal Information held by the Company;
- Right to correction: To request correction of inaccurate or incomplete Personal Information;
- Right to deletion: To request deletion of Personal Information in circumstances specified by law (such as the purpose of use has been achieved, the storage period has expired, or the User withdraws consent);
- Right to withdraw consent: To withdraw consent to the use of Personal Information (note: withdrawal of consent may affect the Company’s ability to provide certain services);
- Right to data portability: To request the Company to provide Personal Information in a structured, commonly used, and machine-readable format, or to transmit it to a third party designated by the User (where permitted by law);
- Right to lodge complaints: To lodge complaints with the Company or relevant regulatory authorities if they believe their Personal Information rights have been infringed.
To exercise the above rights, Users may contact the Company through the contact information provided in Article 10 of this Policy. The Company will verify the User’s identity and respond to the request within a reasonable time limit as required by law.
8. Protection of Minors’ Personal Information
The Company does not intentionally collect Personal Information from minors under the age of 16. If a minor wishes to use the Website and services, they must obtain the consent and supervision of their legal guardian.
If the Company discovers that it has collected Personal Information from a minor without the consent of their legal guardian, it will immediately delete the relevant information. Legal guardians who believe their child’s Personal Information has been collected may contact the Company to request deletion.
9. Third-Party Links and Services
The Website may contain links to third-party websites or services. This Policy applies only to the Company’s collection and use of Personal Information. The Company is not responsible for the privacy policies, practices, or content of third-party websites or services. Users are advised to review the privacy policies of third parties before accessing their websites or using their services.
10. Contact Information
If Users have any questions, concerns, or requests regarding this Policy or the processing of their Personal Information, they may contact the Company through the following methods:
- Entity Name: Alpine Trade LLC
- Contact Phone: 15559676594
- Contact Address: No. 24 Chuanjin Road, Kunming City, Yunnan Province, People’s Republic of China
- Email Address: [Fill in the official email address if available; leave blank if not]
The Company will respond to User inquiries and requests in a timely manner.
11. Effective Date
This Privacy Policy shall take effect on 2026/2/5.
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